4 Things to Consider About Outdoor Signs

4 Things to Consider About Outdoor Signs

Signs are fairly simple, that’s one of their best attributes. Need to advertise, promote, or announce something? Put up a sign. It seems straightforward. But that doesn’t meant that’s all there is to signs. Apart from thinking about what you want to put on your sign, you need to consider where you’re going to put a sign to maximize its effect and what type of sign works best for your needs. And if you’re going to put a sign outside, there a few things you should think about first. Here are four things to consider about outdoor signs.

  • Durability

 Speaking of durability, it’s of the utmost importance for permanent outdoor signs. Toronto experiences four distinct seasons. As such, you need an outdoor sign that can stand up to the cold winter winds, spring rains, blazing summer heat, and, well, the mostly pleasant fall season. If you’re looking for a monument sign, a building sign, or any other sign that will be outdoors 24-7, you need to make sure it’s well-made otherwise you’ll have to replace it more often than is financially viable. The same is true for portable signs, like real estate signs, that you might move around but are still outdoors pretty much all the time.

  • Mobility

 Speaking of signs that you move around, you want to make sure that such signs are readily portable. There’s no use having a sign that gets easily damaged when you move it. And there are mobile signs of a different sort: vehicle graphics. Whether it’s a wrap or decal, vehicle graphics have to withstand the elements like any other outdoor sign. They also need to be able to communicate your key messages and information in a small space. This is where you need a great graphic designer to create the artwork that will illustrate your brand best.

  • Legibility

 Most outdoor signs will need to be seen from farther away than the standard indoor sign. Because of this, you need to carefully figure out the font size you need on your outdoor sign, as well as any text to graphic ratio. You want your outdoor sign to be vibrant and eye-catching to grab people’s attention, but that can’t come at the cost of legibility. Your outdoor sign must be readable from a considerable distance. This is especially true for safety signs.

Get in Touch

To learn more about outdoor signs or to order an outdoor sign for your Greater Toronto Area business, organization, or event, please contact the Sign &Graphics Manufaktur Inc. today, either at our website or by calling us at 905-670-0797.

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