8 Reasons Your Toronto Business Needs Custom Backlit LED Signage

When out at night, you will often find that lighted signs stand out and are easy to read. They are also noticeable from inside of a vehicle. The purpose of a lit sign is to not only draw people’s attention but also to provide you with a lasting impression of the company.

There are many benefits of utilizing a backlit sign, including:

1. Backlit Signs Get Attention

Our brains tend to filter out all of the stimuli we receive so we don’t get overwhelmed. This is known as selective filtering. Changes in the uniformity of the environment can disrupt selective filtering and cause us to take notice of what’s around us. Often, the light from a backlit sign will break through the filtering and grab our attention. This helps to ensure your message is seen and read.

2. Light Affects Mood

There has been a study that shows human emotions are felt more strongly when we are under a bright light. Brands have long used our feelings to lead us to make purchasing decisions. By intensifying our feelings using a lit sign, the likelihood of making a purchase is increased.

3. Lit Signs Are Always Visible

Even if your business isn’t open, a lit sign is still working to attract customers. Anyone who happens to come by your shop will notice your sign, leading to more exposure and a higher chance of attracting new customers.

4. They Are Low Maintenance

A backlit sign is built with durable materials that can withstand the elements. LED bulbs also have a long-life expectancy of over 50,000 hours, meaning you won’t need to change them often.

5. They Are Affordable

Lit signs attract a lot of attention and can remain an effective advertising strategy until you decide to change it. When comparing the cost of keeping a sign lit overnight to other advertisement methods, a lit sign is quite affordable.

6. Signs Can Represent Your Brand Values

The design, style and colours of your sign can communicate a lot about your business. When looking at a sign, you can make assumptions about a brand or business. Be sure that your design is well-thought-out and portrays positive things like confidence and reliability.

7. They Are Simple and Effective

A simple design looks great when lit from behind. An led light box sign can have easily replaceable panels, allowing you to change the design as needed.

8. Choose From A Variety of Lit Signs

There are many options to choose from when selecting a lighted sign. These include backlit signs, light box signs and digital LED signs. View the available options and decide which best suits your needs and business.

Create A Beautiful Backlit Sign with The Sign & Graphics Manufaktur

If you want your business to stand out, check out the backlit signs available through The Sign & Graphics Manufaktur. Contact us to discuss your ideas and which options will best suit your company and brand. You can reach us by phone at 905-670-0797, or request a quote for your project online.

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